I will first start by expressing
my disdain for the ridiculous controversy revolving around Shea Moisture
products. I look at the Black Community as a Community that had to undergo
inhumane alienation in America yet We condone the reverse racism and try to
hold one of America’s first truly profitable Black Owned business as a yoke for
division.
Some Black Women feel that the
universalizing of the product line is a slap in the face or as if something is
stolen from them yet they want to be on the equal playing field in economics,
politics and social status. With that being said, instead of ridiculing the
business they should be happy for a Black Owned business that will become more
profitable by expanding its clientele.
We can’t hold desegregation as a
victory in one area while demanding segregation in others. When looking at
anything that originated as Black in America it wasn’t just the Black People
that made things popular or giving wealth to the inventors. We will take the
music industry for instance. Before the days of the internet when record sales
measured the success of Black Artists, how could a small percent of America’s
population make the artists wealthy? They didn’t.
Everything from the unforgettable
sounds of Motown to the rugged Hip Hop scene of the nineties was mainly funded
by its White customer base. Don’t believe Me? Well there are a lot of You in My
40 and up generation that can remember a time not too long ago where the ‘Hustle
Man’ made a damn good living by selling bootleg CDs at the Barbershop and Flea
Market for only a fraction of what You’d pay at the music store. Sometimes they
would set up shop outside of the nightclub.
The White customer base was still
buying their CDs from legitimate record stores and even buying their music from
places like itunes. This was shortly before the days of Youtube and after the
days of Napster. Now music is accessible to where a universal decline of
purchasing music legitimately is a thing of the past.
My next question might come off
as a little coonish but it makes perfect sense. A lot of Black Women nowadays
don’t wear their natural hair and it is known. So if it is a trend to not wear
Your natural hair then why should you give a fiddle faddle flying fuck about
the products that are in a certain sense obsolete for Your liking? How
profitable is a business when the clientele that it was originally designed for
isn’t using the product of that business?
When Sofi Tucker came out with this
product line originally it was during an era where Black Women embraced their
natural state. This first came to My attention when popular Youtuber Cynthia G
made a big deal out of it on one of her shows. She is a so called ‘pro-black’
broadcaster who encourages the boycotting of Shea Moisture products because of
the expansion of the customer base. Here is a picture of her.
Does she look like anyone that
would be embracing her natural features on any level? Seems like she boycotted
the product a long time ago when she decided to go unnatural. If you are
wanting to embrace your features then don’t just embrace some of it when it is convenient
for popularity or likes on social media. I’m sure Sofi Tucker wouldn’t be upset
if she could see her product growing profitable across the board.
Keep in mind Black People that
Shea Moisture is a business. For the fact that it is a Black Owned Business You
should be wanting to build it up instead of tearing it down because the
customer base expanded above and beyond expectation.
I will say it again…Shea Moisture
is a business and like any business that exist in America it’s sole purpose is
to turn a profit or it wouldn’t be a business. If You are a business owner it
shouldn’t make a fiddle faddle fuck who is buying your product nor why! Their
relationship begins and ends with You at the cash register.
A lot of You who have any flaws
with Shea Moisture’s expansion are probably the same people that bellyache
about how we as a people don’t support Black Owned Businesses or label Black
Business People who don’t base the practice of their business to Black People
as sellouts.
Read the label on every Shea
Moisture product!!! Read it for fuck sake! Sofi Tucker’s legacy is one of hard
work coupled with capitalism! She practiced a Middle-Man Merchant discipline
that is often seen in Jewish, Italian, Indian and Asian Communities. When
businesses are built to sustain the lifestyle of a people it is the family that
they hire first just like with all minority owned family businesses.
Indian owned hotels are ran
mainly by the families and not just anybody with Indian descent. Where Blacks
as a whole miss the mark is that they listen to sideline knowitalls with no
fucking clue of how economics work. Tom Joyner and others that make a mockery
of Shea Moisture are not business people. They work for someone else and
usually it is a White hand that signs the signature on their Black check! Do
You think that any radio station that targets the Black Community in America is
owned by Black People? You’re a fucking fool if You do.
As far as the sorry some of you
being pissed off because the business employing White Sales People? How many White
businesses would face discrimination lawsuits if all of a sudden they wanted to
shut their doors for Blacks in their workforce? How much of a racist would a
White politician would be if he agreed with your same stance and signed a bill
that pushed for the elimination of affirmative action? Hey, with all of these
complaints about White People working for a Black owned business seems that we
don’t need anything of the likes of affirmative action doesn’t it?
When was the last time that as a
whole we can say that we only want to work for Black employers? Yes, there are
many of Blacks in middle management positions for White owned businesses but
how many of them are Black owned? On the contrary to your beliefs in the White
corporate world, there are laws set up to protect you from racial
discrimination. These same laws are often discriminatory on White Men in this
aspect. With You having a problem with White People being employed by a Black
Owned business shows Me that Your focus isn’t about equality but just merely
making useless noise for whatever need you feel to be heard.
This would be like going to a Chinese
restaurant and complaining because there are Mexican immigrants cooking the
food and having a White wait staff. At the end of the day the food tastes the
same.
Yes, the history of racism and
discriminatory practices in America is a real ugly one. It won’t disappear
until We as a People let it go! LET IT GO! There is nothing holding You back in
America (once again refer to Sofi Tucker’s story) and for the most of You that
are complaining about Shea Moisture’s expansion would have nothing at all to
say if you saw the figures in your personal bank account that a customer
expansion would bring.
Nobody is trying to steal
anything from You personally. I will continue to use Shea Moisture because I
like it as a product regardless of who is selling it. If BMW and Mercedes Benz
only made their cars for Germans then they would’ve went bankrupt a long time
ago. On that note how many of You Black People drive BMW’s or strive to get one
when you get two nickels to rub together?
BMW is a German owned company and
in their USA Plant they have a lot of Black People supporting their families
from the salaries of their labor. Do You see the German People complaining that
Americans are buying and building their cars? In the light of your disliking
for Whites using Shea Moisture would be the same simply because the United
States aided and abetted in the hijacking of their inventions and occupancy of
their nation to the point where they can’t even announce their German pride
without it being looked upon as racist. Volkswagen was built originally as ‘The
People’s Car’ endorsed by Adolf Hitler himself, yet how many Volkswagens sit in
the driveways of Black Americans today? Ask any German friend of Yours why is
it indecent to use the name Volkswagen in Germany? We say it all day long here
in America when it means something different in Germany.
Do we hold the history of Germany
accountable when consuming their superior products in the automotive industry?
Look up who built the motors for Hitler’s aircrafts for yourselves yet You
would jump ten feet in the air if I gave you the keys to a brand new BMW. The BMW
emblem itself was designed as airplane propellers against the blue sky…in so
many words another synonym for a NAZI embem. How many bombs did planes designed
by BMW drop and how many people were killed by them? Do Your homework!
I sold cars for a long time. If
someone came to me with the need to buy a vehicle; I was to sell them a
vehicle! It was my job. I can’t lie and say that I don’t feel just a little bit
better when I sell that Toyota Camry to a Young Black Female who needs a
reliable car to get back and forth to college or that Young Black Male that SUV
so He can flex for the Young Ladies and feel ten feet tall and bullet proof. I
can’t lie and say that it doesn’t bring Me a feeling of relief when I see how
many Black People debunk the myth of Blacks having bad credit.
In the car business I made most
of My money from Young Black People and middle age to matured White People. I
even sold a truck to a White Man with a known Klan History and made it very
clear that if I wasn’t his car salesman that he wouldn’t have shit to do with
Me. But I still worked hard to earn his business and his cash spent just like
the rest of My customer base. He didn’t turn down a good deal and make me four
hundred dollars richer when he was getting a better deal with Me than a White
salesman that was just two dealerships away. His racial loyalty was broken
when it came down to how he can drive away with the most money in his pocket.
There is a time and place for
personal beliefs and the workplace nor the corporate world has no room for it.
How much sense does it make to go and boycott any business and potentially be
at the doorsteps of that same business either for their product or even a
career opportunity?
If You personally feel that you
can do a better job of marketing products and running a business then shut your
loud mouth the fuck up, get off of your lazy ass and start your own business
and lead by example! Actions will always speak louder than words.
This blogpost was not brought to
You by Shea Moisture!
…But if anyone at Shea Moisture
would like to gift me with some free products I am more than open to accept
them with glee. I like the Coconut & Hibiscus Lotion and the Black African
Soap Body Wash…Also I love the Black African Soap Face Mask and My White
Girlfriend uses the peace rose facial oil, Manuka Honey Shampoo and
Conditioner, Jamaican Black Casteroil Leave in Conditioner, two of the hair
masks, African Water mint and detox scrub (which really gives her a sweet
fragrance) and the Omega 3 cream styler & Oil.
No comments:
Post a Comment